Life is about the everyday experience.

HOW concept store, is now promoting a pleasant daily lifestyle through various brands of Japanese furniture and goods. Here, we have crafted a culture of design that makes emotional connections between people, memories, nature, items and living. To be surrounded by a lot of things and objects, we can learn from others about how to choose the important things that let us live well. After all, less is more and simplicity is virtue!




When choosing furniture for your own space, it’s important to pick timeless, functionality and aesthetic pieces – neither too much nor too little. We are excited to bring you some of the finest interior homewares from infamous brands and master craftsmen in Japan. Our products range from original vintage to iconic eras of fashion and are suitable for resident and corporate spaces as well as educational and hospitality purposes.



Our obsessions for home decor are widely ranged from handcrafted ceramics to unique apparel that focuses on simplicity in design and place high value on doing more with less. Our list consist of niche brands from Japan together with some heart-made local brands that deserve your attention.



Everything begins with LESS IS MORE.

HOW corporates with LIM, from Japan, will give you a different look for your hair with unique types of styling treatment by Professionals. Our professionals are constantly thinking of ways to create and inspire new forms. From the minute, our hands touch your hair to create a path of thoughtfulness that would touch yours and other hearts.

A place where you can find the self you want to be.

A place where you can become that person.


Shop 201, 2/F,
K11 Art Mall, 18 Hanoi Road,
Tsim Sha Tsui, Hong Kong

Opening Hours:
Mon-Sun / 1200-2200

2805 1708

Should you have any enquiries for Private Dining, Meetings and Events, please feel free to contact us at 2805 1708.

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We are a HongKong-based design studio that provides exclusive designs, interior and brand consulting. Our passion for design goes beyond beautiful imagery and into the mind of the consumer, where we believe good design should solve problems and position a brand so it stands out as well as stands for something.

We create, reposition and refresh brands, to help you build your image and effectively engage the minds of customers.

We help you communicate digitally, from websites to apps to social media. Altogether we offer seamless integration to provide you with a truly comprehensive approach that makes you look good. When we are talking about interiors, the term “branding” means to communicate the essence of your business’ brand through the design of your physical environment – which can be any space including restaurant, office or retail shop. Supported by Architecture & Interior’s team together with design professionals, here we will help you design your stores with unique brand identity, differentiate from competitors and appeal to your target market.


Graphic and Branding Design

Interior Design and Build


Shop 201, 2/F, K11 Art Mall, 18 Hanoi Road, Tsim Sha Tsui

t : 28051108  |  e: